If you have sales reps, or an order desk this simple email campaign will give you an immediate boost in leads and sales immediate.
There is a lot more to email than just sending a newsletter or doing an email blast to get the word out.
Small businesses everywhere are on the watch to generate new sales leads. You do a Google search for sales lead generation and you’ll see an array of sales lead methods to choose from.
Sales prospecting is something every small business and every sales rep needs to be doing–constantly.
I think an email autoresponder is probably the biggest secret weapon in the email marketing arsenal. An email autoresponder isn’t a complicated thing. It works like this. 1. Something happens. Like someone signs up for your newsletter. 2. An email automatically gets sent. 3. Other emails follow to a predetermined timeline. Here’s a simple method […]
I think it really hasn’t. You see, back when I was a rookie salesman at IBM we had two ways to generate leads for ourselves.
Perhaps unforgivable b2b email marketing mistakes is a bit strong but I feel like B2B marketers should know better. They should have some marketing skill in the house and not make any one of these. But alas, it’s all too common that the focus in on the wrong thing or worse you don’t have a […]
My clients have been using some pretty effective methods for sales prospecting using email in combination with a landing page. There isn’t anything new about this method but it seems to have fallen out of popularity as marketers forget the purpose of their email marketing programs. By following a three step sequence for your email […]