As email marketing consultants we work with many different email marketing software packages to develop winning email campaigns for our client’s accounts. You might be familiar with one or more of the following email service providers: Aweber, Constant Contact, iContact, Infusionsoft, MailChimp, Vertical Response, Campaigner or Lyris. During any given week in the past year […]
You probably know already we are fans of iContact, the email marketing software company which helps you to set up and run excellent campaigns. What you probably don’t know is that iContact provides a very powerful and comprehensive email autoresponder feature. You can learn more about the ins and outs of the emailautoresponder here but […]
iContact does a great job as an email service provider and they have a feature which is a direct response marketer’s dream. An A/B split test is a method to put up two competing elements to see which provides the best measurable response. You’ll see it used to compare subject lines, email copy, image layout, […]
Every now and then we like to show examples of good and not so good email marketing practices and today we thought since Ke$ha was trending in search we’d try to sign up for a fan newsletter. We had to look a bit but we did find a signup form at the very top of […]
If you are using iContact or getting ready to use iContact then you might want to consider how an iContact expert can help you meet your business or marketing goals.