Is Groupon a good use of email marketing… or a bad one?

Groupon is in the news again lately.  The combination of poor stock market performance and the firing of their CEO has writers examining and re-examining the Groupon business model. Is it an issue with a poor business model, sketchy execution, or bad executive decisions? Sure, those are issues. But you don’t build a multi-billion dollar […]

Where’s my email from Netflix?

I had to weigh in on the Netflix debacle that’s all over the news these days.  In case you’re reading this in the future, you might remember this as the time when Netflix raised their rates as much as 60% and spun off the DVD-by-mail business to a new business called Quickster.  (I know it’s […]