A Lesson From LinkedIn on Email Newsletter Design

I get questions about email design constantly. Often I’m asked to review an email newsletter design so I thought it would help to show an example of a great email newsletter.  Now you can apply the concepts to your own design. You’ve probably heard me say, you should apply 80% of your effort to your […]

ZinMarketing Email Marketing Review – CrawfordThomas.com

INTRODUCTION: We search the web for companies that we can use an an example of good email marketing practices and we make a few suggestions on how they could be better. After running 2,400 successful email marketing campaigns in 104 different industries, we’ve learned a thing or two about what works. We share our experience […]

ZinMarketing Email Marketing Review: wheregolfisfirst

INTRODUCTION:   Each week, we select a company and review their visible email marketing tactics. We never know what’s going on behind the scenes, but there are always lessons learned by looking in the window. We don’t know this company but we were intrigued by their business. This week we review www.wheregolfisfirst.com We don’t know […]

ZinMarketing Email Marketing Review: abacus.com

INTRODUCTION: Each week, we select a company and review their visible email marketing tactics. We never know what’s going on behind the scenes, but there are always lessons learned by looking in the window. We don’t know this company but we were intrigued by their business. This week we review www.abacus.com We don’t know this […]

3 Tips for Professional Email Marketing Newsletters

You’ve made the smart decision to start using email marketing newsletters to gain more customers and more subscribers to your website. But to achieve maximum effectiveness for your email campaign, make sure you cover these three basics for professional email marketing newsletters. 1. Lay it out clearly. When you’re designing your email newsletter, it helps […]

ZinMarketing Email Marketing Review: mailcloud.com

INTRODUCTION: Each week, we select a company and review their visible email marketing tactics. We never know what’s going on behind the scenes, but there are always lessons learned by looking in the window. This week we’re looking at mailcloud.com The first thing we do when we examine a company to review their email marketing […]